Your colours, drawn properly
An embroidery house in Newmarket, for racing yards, stud farms and the people who make their living from horses.
What you get from us, every time
Drawn by hand, not by software
Your colours or crest are redrawn for thread by a person, over hours rather than minutes. You see a proof sheet and hold a stitched sample before anything goes into production.
Kept on file for good
Your mark stays with us. Reorder in two years and it matches the kit you already have, stitch for stitch. Same file, no redraw charge, ever.
Re-stitched free if it fails
If embroidery we have done pulls, puckers or unravels in normal wear, we stitch a replacement piece at our cost. Tell us and we put it right.
Why kit goes wrong
Most of this trade charges twenty pounds to draw your mark, and usually waives it to win the order.
That step — turning your colours or crest into stitch instructions — is where embroidery quality is actually decided. Done properly it takes hours. Done in four minutes by software, you get something that is approximately your mark rather than your mark.
It matters more in racing than anywhere else, because registered colours were designed for silk. Hoops blur. Thin stripes vanish. Close tones merge. We redraw yours for thread, proof it at every size, and post you a stitched sample before anything goes into production.
The Mark · £150 to £350
Before we stitch anything, we draw it
Your colours or crest redrawn for thread rather than screen. A proof sheet showing it at every size it will appear, from a cap front to a paddock sheet corner. A physical stitch-out on your fabric, boxed and posted to you.
You hold the thing before you commit to a single garment. The file is then yours to keep, and every order afterwards uses it at no further charge.
What we make
A narrow range, chosen for how it wears in a working yard
Every fabric takes thread differently. Part of the job is knowing which, and telling you before you order.
Quilted gilets
The layer a yard lives in from September to May, and the highest-volume piece in almost every kit-out. Quilting needs the mark placed so it sits flat rather than across a channel.
Softshells & jackets
For the mornings that are genuinely cold and wet. A smooth bonded face takes fine detail better than almost anything else we stitch.
Fleece midlayers
Worn constantly and washed constantly. The pile swallows fine detail, so marks are drawn bolder for fleece than for a flat cloth.
Polo shirts
Summer and owners' mornings. Pique knit moves under the needle, so the underlay matters more than the design does.
Beanies & caps
Cheap, constantly worn, and the mark gets seen more than on anything else you buy. Rib compresses stitching, so designs are kept simple.
Horse kit
Saddlecloths, paddock sheets, rugs and fly veils. The most visible embroidery you will ever commission, and the hardest to get right.
See example pieces and indicative costs for yard kit and horse kit.
Who we work with
Seventy training yards, sixty stud farms, and everyone who works alongside them
Racing yards
Owners form a view of your operation in about ten seconds, and most of it is not the horse. Kit for the string, the season and owners' mornings.
Kit for yardsStud farmsEverything a visiting client sees on the way to the covering shed is part of the pitch. Foaling kit, sales week, paddock sheets and client gifting.
Kit for studsEquine vets & bloodstockYou arrive at other people's yards all day. What you are wearing getting out of the car is the first thing a client reads about how you work.
Kit for practicesSyndicates & ownersMost of the year there is no raceday and no horse to look at. The kit is the thing members actually have. Private ordering, no stock to handle.
Kit for members
Newmarket
We are ten minutes from most of the yards we work with
Which means we come to you. We will bring fabric and garment samples to the yard, measure the string in one visit, and leave you with sizes agreed rather than a spreadsheet to fill in.
For studs and practices further out, samples go in the post and we talk it through from there.
Tell us about your yard
HoursMonday to Friday, 8am to 6pm
The Gallops
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Newmarket
Racing colours, stud crests and family marks, stitched in Suffolk
No minimum order. One gilet is stitched to the same standard as a hundred.
What we make
How it works
Kitting out a yard this season?
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